Monday, 29 September 2014

Post Modernism and the Music Video

Postmodernism is a shortcut to mass audience

Simpson (artwork)
Postmodernism is
-taking the traditional and changing elements to make it new.
-Changing forms e.g. Art to cartoons
-Playful, Ironic, Humorous
-Refers to the past
-Tradition + Present
-Pride and Prejustice AND ZOMBIES?
- Plays with reality

What is postmodernist?
Nobody really knows
Playful interpretations of cultural works from the past
Intertextuality
Reinventing
Mixing of style and influences
Distrust/rejection of past ideas


Examples within music videos

CYCLE - Experimental-Cannon-Postmodern-Experimental etc..

Blues to Beatles 1960's Sergeant Pepper to Electronic- Mobe? uses Gospel and post modernises it

Establish the trends
Works with those trends to fix them into our cultural understanding
Look at the trends, laughs at them, pokes them with a big stick and adds something new

CREATING A NEW EXPERIMENTAL STAGE?!?!?! WHATTT


Short silent films ->Full length talky movies -> music videos referencing film

Becomes new by referring to the old
KEEP CALM AND........

The band wagon + Smooth Criminal

Flash dance + Its Raining Men
Dracula + Everybody
Homage - diamonds or a girls best friend
Pastiche - Top Gun + Will Young Switch It On-
Parody

1 comment:

  1. Courtney - this is progressing fairly well but there's still room for improvement - remember how important it is to maximise your marks on R&P.

    You still need posts on: inspirations and an analysis of the song structure / timings; try to show how you are developing your ideas. Also make sure that you use a wide range of presentational devices - moovly, prezi, etc - don't just rely on text.

    At present this is just into band 3 / C

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