Focus group and analysis

 

 

 

To start our focus group we let the group listen to one verse and one chorus of the song. Once they had heard the song we asked whether they believed the promo would suit a narrative, performance or both styles. The findings are below.

 

 

We then told the group our idea and asked them what they thought of it after the filming we asked them to text in their opinions.

 

We then asked the group what they envisioned both in the mise-en-scene and what shots they expected. Finally we asked what the audience demographic they expected would expect to enjoy our idea.